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CABRONCITA

ABOUT THE PROJECT 

The project “Cabroncita” recontextualizes a classic 1997 Toyota Tacoma pickup, creating a mobile sculpture that challenges established social gender boundaries. The motivation behind this piece was to dismantle misogyny by putting womxn behind the driver’s seat and giving them control to lead the way.

 

 

 

*This truck is a bad girl vehicle made to pave the way for womxn disrupting the status-quo.

CREATIVE TEAM

CREATIVE DIRECTION BY – GINGER Q @ginger_q_
DIRECTED BY – ERIK ROJAS @erikjrojas
CINEMATOGRAPHY BY – SCOTT SIRACUSANO @scott_siracusano
PRODUCED BY – GABE SANCHEZ @gabe_jl_sanchez AND GINGER Q
ART DIRECTION BY – GINGER Q AND IM-CREATIONS @imcreations
FEATURING – JAZZY MERCEDES @j_u_p_e_t_her_j_a_z_z PSYCHOFLOWER @jeffrey_bezos, AND GINGER Q
PRODUCTION ASSISTANCE BY – ITXY QUINTANILLA @it.xy AND JULIAN ROJAS @julian_rjas
COLOR BY – GABE SANCHEZ
ORIGINAL MUSIC BY – BRENNAN LONEY
PHOTOS BY – BRUME @joemischo